Blogging for profit is appealing to many writers. Bloggers put their hearts and souls into their work, and if there is an opportunity for them to make money from it, that makes it even more appealing. There are several marketing strategies that can help boost a blog’s moneymaking potential. Here are five techniques to help you make money from your blog.
Develop a Media Kit
When you are working with potential advertisers and sponsors, the first thing that they will want to know are your statistics. They will want to see how many views your blog gets per month. In addition, your media kit should also include information on your other channels, such as Twitter and Facebook, and if you run an ecommerce store as part of your blog. Creating a media kit offers a snapshot of this information. It also gives potential partners an idea of how you can help to augment their campaigns.
Create Space for Ads
One of the easiest ways to generate profit is to sell ad space on your blog. There are different applications that you can sign up for that will generate the ads for you, such as Amazon’s Affiliate Program. However, you can also create your own ad program that you manage and retain all the fees. It’s important to find space to add these advertisements on your blog. In addition, as you are creating this space, think about how much you will charge for people to place ads. It should be in line with how many views you receive on a regular basis.
Offer Sponsored Posts
Sponsored posts are a key to blogging for profit. These posts are generated by you to place on your website, but with content that is sponsored by an outside company. For instance, if you have a recipe for a favorite dessert dish, the content may be sponsored by one of the companies who owns the main ingredient in the dish. If you decide to use sponsored posts in your content, it is important that they stay true to your blog and your overall personality. Otherwise, it may turn off your readers.
Do Product Reviews
Like sponsored posts, product reviews are an easy way for bloggers to make money. Companies will bring new products to the market and ask bloggers to review the product and to post their thoughts on their blogs. In addition, they may have older products that they want to generate publicity for. Either way, bloggers can ask that companies pay them for the time it takes to review the product and also to generate a post about it. It’s important that the price for these reviews reflects how many views the blogger gets per month and also the time that goes into developing the posts.
Sign Up for Blogger Networks
Blogger networks are a popular method for bloggers to connect with companies who are willing to pay for services. These include networks like BlogHer, Glam, and Clever Girls Collective. Some of them have requirements in regard to the number of page views that you receive each month. Once you register and are accepted into the network, they will send you paid opportunities. Upon completing the agreed deliverables, you will be paid. The amount you make depends on the company and what the requirements for the program are.
Learning how to make money from your blog is desired by many bloggers, as it is a way for them to turn their passion into money. However, it takes time to grow your blog and paid opportunities. Even once you start earning money from your blog, it can take time to build it up to a substantial amount. Once you do start making a significant profit, it can make all of your hard work worth it, though.